The Olympic high street makeover: Just in time for the Games round the corner, shops get a new look that's more Notting Hill than EastEnders
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7 u, z$ b+ e) Q7 M. p) EA few months ago it was just an anonymous street of tatty shop fronts – a mishmash of broken signs, tasteless logos, peeling paint and grubby brickwork.
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But Leyton High Road, just round the corner from the Olympic Park, has undergone a remarkable transformation.3 v6 @2 j5 g/ |( a9 T
6 D, F, ~0 C. A8 V. g* R9 z ^) y% L+ g5.39.217.76Instead of the broken windows and garish shopfronts is a parade more typical of Chelsea or Notting Hill than the East End of London.
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Tatty: This is what the shopfronts looked like before the makeover which was brought on by the upcoming Olympics
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Passers-by admire the shopfronts of Leyton High Road after the makeover which will be completed within the next few weeks Each shop, restaurant or cafe has been repainted using a sophisticated palette of deep reds, pastel greens, purples and browns.
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! v, j$ {0 Y- O7 ~( atvb now,tvbnow,bttvbShop names in charmless neon or plastic have been replaced with hand-painted signs adorned with elegant calligraphy or old-fashioned metal lettering.
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4 L" H" r: \) d/ q/ q$ U9 s公仔箱論壇Even the local KFC has had its ugly plastic fascia replaced with a sophisticated dark red paint job, a smaller, subtler logo, and a smart new awning.tvb now,tvbnow,bttvb4 u2 G7 I+ u( }+ X3 z8 [( X
6 G' ]# W# x* a. jtvb now,tvbnow,bttvbAs part of the makeover, many businesses have had their frames, awnings, windows and doors replaced.
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Most have also been fitted with internal shutters – sitting just within the windows rather than outside them – so the shopfronts can stay lit up at night. 5.39.217.761 ~' h2 R/ z S1 Y, q5 {0 a* `
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The refurbishment was carried out as part of a half-a-million-pound project to spruce up businesses in the Leyton area before the Olympics.
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i% u! `: Z6 d" d9 SIt is being funded by a £475,000 grant from the Government’s Working Neighbourhoods Fund as well as money from Waltham Forest Council.$ }0 D: f- F) o* Q; i: M( N" }
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Grubby: Before the clean-up the street was lined with broken signs and dirty awnings - not the face of Britain officials would want to show the incoming tourists
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7 J/ v3 d6 p! g8 D3 DClean: The shop facades on Leyton High Road have been much improved, but it came at a price. The re-decoration of the street cost £475,000 q$ M8 H+ Z9 k% Q$ y8 N$ Z: U5 t# ~8 g
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, d9 y+ M( Z9 {* KA plastic sign advertises sale prices at the women's fashion shop and the KFC branch has a standard full-glass front; I6 V- X c7 C( a
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No more plastic signs for the bridal shop, the pawnbrokers has been re-painted and and even the KFC is looking more high end than East End
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+ o+ l/ [! ?7 ^# r+ ]tvb now,tvbnow,bttvbLast night shopkeepers expressed their delight with the results. Panayiota Philippou, who manages Princess evening wear and bridal boutique with daughter Theodoula, said: ‘The street is much nicer now. ' g$ E2 ~1 J2 Q/ Q; H0 ]
2 Y. ~' ?8 a H5 E$ I: v9 W5.39.217.76‘People can window shop and trade has picked up.
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‘Having the shutter inside means people can see in the window all the time, which is like a 24/7 advert for us.’ . L' w& p2 C7 u2 j
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Shamima Bung, owner of Blackwell’s newsagents, was also pleased with the transformation.
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& L" m0 M4 u# _8 d6 P L# l2 ~tvb now,tvbnow,bttvb‘The area’s definitely gone up market. The high street looks a lot better...now it is a matter of keeping it this way.’
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But Mrs Bung said she had been reluctant to replace her shutters.tvb now,tvbnow,bttvb7 F& z. m& q4 b3 L
1 e+ Q, i- n" R+ S, M! o3 j* ~: F) D‘The inside shutters look nice but I do go home worrying if I’ll still have a window in the morning,’ she admitted. ‘After all this is East London, not Kensington.’
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A hair salon, Pizza Hut and Blackwell's news agents are not looking particularly inviting before the transformation( J# f3 @ \6 m2 Z0 e* M/ S8 v
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Leyton High Road has been given a touch of Kensington with paint and new signs - even the bus stop commercial is more inviting than before5.39.217.76$ S- H& D) k+ ]' b
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" Q. ?; E7 r u3 l% V* [' D8 ^& Etvb now,tvbnow,bttvbThe project has been funded by Government¿s Working Neighbourhoods Fund and Waltham Forest Council. Here is a green grocers on a corner of the High Road before..." U8 q% c$ _) A F% C! x
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... and after it has been given an Olympic makeover with many shops now sporting internal shutters so the shopfronts can stay lit up at night5.39.217.76 M7 L! @' x9 ]
' ]4 \) h/ _% K9 hLeyton High Road will host the Olympic torch relay on July 21. 公仔箱論壇& K6 L. s+ Q# a e3 K# I. L
% l& x2 T' @7 S2 X6 fTVBNOW 含有熱門話題,最新最快電視,軟體,遊戲,電影,動漫及日常生活及興趣交流等資訊。Chris Robbins, leader of Waltham Forest Council, said: ‘This stretch of Leyton is a gateway to the Games. It will be on display to the world in July and we want our streets, homes and businesses to do us proud. This was a fantastic opportunity to smarten up Leyton.’
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0 c- O( p5 A7 w7 |+ D1 _$ ztvb now,tvbnow,bttvbAnd it is not just the shops which have had a makeover.
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The pavements have been cleaned, the street signs replaced with modern ones and the lamps given a contemporary update.公仔箱論壇; I3 Y @/ p$ N3 u8 I8 a
% h! r! V9 x& g& LTVBNOW 含有熱門話題,最新最快電視,軟體,遊戲,電影,動漫及日常生活及興趣交流等資訊。The walls of the flats above the shops, which were a dirty brown, have been jet-washed back to their original sandy colour, with some painted in bright shades to complement the shopfronts below.TVBNOW 含有熱門話題,最新最快電視,軟體,遊戲,電影,動漫及日常生活及興趣交流等資訊。) M0 N+ w2 P: Y. Y& j% U
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Unsightly satellite dishes have been moved, and the mass of burglar alarms and CCTV cameras on the walls above each shop has been tidied up. ( v) `, ~) g. U$ A5 V6 w6 ?
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Gordon Bennett, of Bennett Developers, one of four contractors on the project said: ‘We have up to 22 men working ten hours a day, including weekends, to get the work finished in time. The whole street looks cleaner.’
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