The Olympic high street makeover: Just in time for the Games round the corner, shops get a new look that's more Notting Hill than EastEnders
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" N6 ~/ Q( y5 rtvb now,tvbnow,bttvbBy Rosie Taylor
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A few months ago it was just an anonymous street of tatty shop fronts – a mishmash of broken signs, tasteless logos, peeling paint and grubby brickwork.
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But Leyton High Road, just round the corner from the Olympic Park, has undergone a remarkable transformation.
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Instead of the broken windows and garish shopfronts is a parade more typical of Chelsea or Notting Hill than the East End of London.
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Tatty: This is what the shopfronts looked like before the makeover which was brought on by the upcoming Olympics : q/ w3 J6 Y2 e' y- d! R1 o% _
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Passers-by admire the shopfronts of Leyton High Road after the makeover which will be completed within the next few weeks Each shop, restaurant or cafe has been repainted using a sophisticated palette of deep reds, pastel greens, purples and browns.
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9 @6 e6 ?, \; J& o6 O% ^0 JTVBNOW 含有熱門話題,最新最快電視,軟體,遊戲,電影,動漫及日常生活及興趣交流等資訊。Shop names in charmless neon or plastic have been replaced with hand-painted signs adorned with elegant calligraphy or old-fashioned metal lettering. 8 n2 A/ E. W; J5 J
7 U; \8 n# ?- c. `Even the local KFC has had its ugly plastic fascia replaced with a sophisticated dark red paint job, a smaller, subtler logo, and a smart new awning.
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8 ~; `2 j! u v6 F: _( a- QTVBNOW 含有熱門話題,最新最快電視,軟體,遊戲,電影,動漫及日常生活及興趣交流等資訊。As part of the makeover, many businesses have had their frames, awnings, windows and doors replaced.
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Most have also been fitted with internal shutters – sitting just within the windows rather than outside them – so the shopfronts can stay lit up at night.
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: z3 o6 v: n1 i2 K. _The refurbishment was carried out as part of a half-a-million-pound project to spruce up businesses in the Leyton area before the Olympics.
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- O5 D) \; I2 \1 q! D, }+ Xtvb now,tvbnow,bttvbIt is being funded by a £475,000 grant from the Government’s Working Neighbourhoods Fund as well as money from Waltham Forest Council.: J H" D2 }4 h
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Grubby: Before the clean-up the street was lined with broken signs and dirty awnings - not the face of Britain officials would want to show the incoming tourists
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Clean: The shop facades on Leyton High Road have been much improved, but it came at a price. The re-decoration of the street cost £475,000TVBNOW 含有熱門話題,最新最快電視,軟體,遊戲,電影,動漫及日常生活及興趣交流等資訊。6 z, [/ _. Z) k" E
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A plastic sign advertises sale prices at the women's fashion shop and the KFC branch has a standard full-glass front公仔箱論壇( @8 Z/ d4 p% f$ f: t
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No more plastic signs for the bridal shop, the pawnbrokers has been re-painted and and even the KFC is looking more high end than East End
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* ^# C; R9 f" M" K5 zLast night shopkeepers expressed their delight with the results. Panayiota Philippou, who manages Princess evening wear and bridal boutique with daughter Theodoula, said: ‘The street is much nicer now.
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9 c: R/ r5 Q2 N6 P4 W Stvb now,tvbnow,bttvb‘People can window shop and trade has picked up.
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‘Having the shutter inside means people can see in the window all the time, which is like a 24/7 advert for us.’ 5.39.217.760 _* |6 z5 ]4 |' p
3 F3 U9 T) L) E7 ^tvb now,tvbnow,bttvbShamima Bung, owner of Blackwell’s newsagents, was also pleased with the transformation.5.39.217.766 J1 U" ~- J9 n1 W- b
7 ^. v# D- n9 | @* Q5 T‘The area’s definitely gone up market. The high street looks a lot better...now it is a matter of keeping it this way.’. {/ n" K L! i1 [
0 P$ V3 h1 S2 \& p4 J p2 D5.39.217.76But Mrs Bung said she had been reluctant to replace her shutters.
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9 A- z8 j- O# w+ A& T# ]公仔箱論壇‘The inside shutters look nice but I do go home worrying if I’ll still have a window in the morning,’ she admitted. ‘After all this is East London, not Kensington.’ 公仔箱論壇+ r, z0 s' y9 ^( k
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& a" L0 c/ N# s. r* H, `tvb now,tvbnow,bttvbA hair salon, Pizza Hut and Blackwell's news agents are not looking particularly inviting before the transformation6 E- Y5 J/ P& {4 O, d# N
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Leyton High Road has been given a touch of Kensington with paint and new signs - even the bus stop commercial is more inviting than before
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1 C. H/ O1 m* H8 C9 T( g ~The project has been funded by Government¿s Working Neighbourhoods Fund and Waltham Forest Council. Here is a green grocers on a corner of the High Road before...) }) ~1 `5 A" S& |
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# l! z7 }& x- ?5 e4 l% X! b' o5 SLeyton High Road will host the Olympic torch relay on July 21.
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Chris Robbins, leader of Waltham Forest Council, said: ‘This stretch of Leyton is a gateway to the Games. It will be on display to the world in July and we want our streets, homes and businesses to do us proud. This was a fantastic opportunity to smarten up Leyton.’公仔箱論壇% D# ~1 Q" C* x2 q9 Y( N% W' V6 C, c
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And it is not just the shops which have had a makeover. TVBNOW 含有熱門話題,最新最快電視,軟體,遊戲,電影,動漫及日常生活及興趣交流等資訊。- k$ p8 _1 {5 b7 `& p- n8 Q
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The pavements have been cleaned, the street signs replaced with modern ones and the lamps given a contemporary update.
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' {8 G+ f! ?1 [The walls of the flats above the shops, which were a dirty brown, have been jet-washed back to their original sandy colour, with some painted in bright shades to complement the shopfronts below.公仔箱論壇/ x) `( M& q3 }5 S9 R' _6 m- G; Z
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Unsightly satellite dishes have been moved, and the mass of burglar alarms and CCTV cameras on the walls above each shop has been tidied up.
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% e" k9 U& ^3 l" ?, f' ?公仔箱論壇Gordon Bennett, of Bennett Developers, one of four contractors on the project said: ‘We have up to 22 men working ten hours a day, including weekends, to get the work finished in time. The whole street looks cleaner.’
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