The Olympic high street makeover: Just in time for the Games round the corner, shops get a new look that's more Notting Hill than EastEnders
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By Rosie Taylor
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1 Y$ V) e6 ~1 I o' i公仔箱論壇A few months ago it was just an anonymous street of tatty shop fronts – a mishmash of broken signs, tasteless logos, peeling paint and grubby brickwork.TVBNOW 含有熱門話題，最新最快電視，軟體，遊戲，電影，動漫及日常生活及興趣交流等資訊。! E1 y( t) F8 x& D! V+ P
- K6 [# K, b) qtvb now,tvbnow,bttvbBut Leyton High Road, just round the corner from the Olympic Park, has undergone a remarkable transformation.9 o8 |# ` r% }1 d+ D% o
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Instead of the broken windows and garish shopfronts is a parade more typical of Chelsea or Notting Hill than the East End of London.. i7 L, Z& A }% @ `" T+ W# y
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, l9 U. f" X: b0 f公仔箱論壇Tatty: This is what the shopfronts looked like before the makeover which was brought on by the upcoming Olympics
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# w4 F' h) ~2 R5 _tvb now,tvbnow,bttvbPassers-by admire the shopfronts of Leyton High Road after the makeover which will be completed within the next few weeks Each shop, restaurant or cafe has been repainted using a sophisticated palette of deep reds, pastel greens, purples and browns. A/ g. v; s. L" ]) P# w
" J. d* |/ H! y. _5 `) dShop names in charmless neon or plastic have been replaced with hand-painted signs adorned with elegant calligraphy or old-fashioned metal lettering. tvb now,tvbnow,bttvb+ D0 e& t/ ^$ o ]7 f
+ ?$ d+ D5 C' I0 O: y" C& Z: Ztvb now,tvbnow,bttvbEven the local KFC has had its ugly plastic fascia replaced with a sophisticated dark red paint job, a smaller, subtler logo, and a smart new awning.tvb now,tvbnow,bttvb5 y, @& T" \- t R' S) O* s1 v
8 L( i6 e0 |" \3 _) b9 uTVBNOW 含有熱門話題，最新最快電視，軟體，遊戲，電影，動漫及日常生活及興趣交流等資訊。As part of the makeover, many businesses have had their frames, awnings, windows and doors replaced.
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Most have also been fitted with internal shutters – sitting just within the windows rather than outside them – so the shopfronts can stay lit up at night.
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+ ~# O! Y( |% {3 q/ OThe refurbishment was carried out as part of a half-a-million-pound project to spruce up businesses in the Leyton area before the Olympics.
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% G) n: z/ ~( K& GIt is being funded by a £475,000 grant from the Government’s Working Neighbourhoods Fund as well as money from Waltham Forest Council.TVBNOW 含有熱門話題，最新最快電視，軟體，遊戲，電影，動漫及日常生活及興趣交流等資訊。7 Z, r$ t w+ s
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& Z! a6 n3 x$ ~公仔箱論壇Grubby: Before the clean-up the street was lined with broken signs and dirty awnings - not the face of Britain officials would want to show the incoming tourists5.39.217.76+ T. ~% A6 L6 _. J' S+ k
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4 q% u; v" ] s; k5 `6 y& v% ?& |tvb now,tvbnow,bttvbClean: The shop facades on Leyton High Road have been much improved, but it came at a price. The re-decoration of the street cost £475,000
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A plastic sign advertises sale prices at the women's fashion shop and the KFC branch has a standard full-glass fronttvb now,tvbnow,bttvb( t8 q) \5 v/ f2 z6 q3 k
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No more plastic signs for the bridal shop, the pawnbrokers has been re-painted and and even the KFC is looking more high end than East End
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Last night shopkeepers expressed their delight with the results. Panayiota Philippou, who manages Princess evening wear and bridal boutique with daughter Theodoula, said: ‘The street is much nicer now. 0 k$ {# n4 \" E0 I- y; q: ?- d! m
$ X! m$ r% M, \5 ]* l4 M‘People can window shop and trade has picked up. $ W7 M) |2 N' u; f, p
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‘Having the shutter inside means people can see in the window all the time, which is like a 24/7 advert for us.’ 公仔箱論壇# o6 \, ~- d F
7 D5 x9 d- l4 H) s J% {Shamima Bung, owner of Blackwell’s newsagents, was also pleased with the transformation.5.39.217.767 Q1 V; i0 A! \7 [8 x2 a6 }
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‘The area’s definitely gone up market. The high street looks a lot better...now it is a matter of keeping it this way.’
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But Mrs Bung said she had been reluctant to replace her shutters.
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‘The inside shutters look nice but I do go home worrying if I’ll still have a window in the morning,’ she admitted. ‘After all this is East London, not Kensington.’ 5.39.217.76" }& i# L. f/ s4 y
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& w' b8 j( m+ VTVBNOW 含有熱門話題，最新最快電視，軟體，遊戲，電影，動漫及日常生活及興趣交流等資訊。A hair salon, Pizza Hut and Blackwell's news agents are not looking particularly inviting before the transformation
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Leyton High Road has been given a touch of Kensington with paint and new signs - even the bus stop commercial is more inviting than beforetvb now,tvbnow,bttvb" f% a! Q G. W' D! V4 Y+ [ o
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The project has been funded by Government¿s Working Neighbourhoods Fund and Waltham Forest Council. Here is a green grocers on a corner of the High Road before...
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( _; g% \' ]) X& _) t% Qtvb now,tvbnow,bttvb... and after it has been given an Olympic makeover with many shops now sporting internal shutters so the shopfronts can stay lit up at night8 w8 S/ e @) s
2 W3 ^* g7 {( }0 D/ C3 j5.39.217.76Leyton High Road will host the Olympic torch relay on July 21.
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2 p" {! i; d+ Q7 oChris Robbins, leader of Waltham Forest Council, said: ‘This stretch of Leyton is a gateway to the Games. It will be on display to the world in July and we want our streets, homes and businesses to do us proud. This was a fantastic opportunity to smarten up Leyton.’
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And it is not just the shops which have had a makeover.
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The pavements have been cleaned, the street signs replaced with modern ones and the lamps given a contemporary update.
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The walls of the flats above the shops, which were a dirty brown, have been jet-washed back to their original sandy colour, with some painted in bright shades to complement the shopfronts below.
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/ \, q, Y* h' C; Ktvb now,tvbnow,bttvbUnsightly satellite dishes have been moved, and the mass of burglar alarms and CCTV cameras on the walls above each shop has been tidied up.
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7 g' G! N7 z& q$ Q1 W. x5.39.217.76Gordon Bennett, of Bennett Developers, one of four contractors on the project said: ‘We have up to 22 men working ten hours a day, including weekends, to get the work finished in time. The whole street looks cleaner.’TVBNOW 含有熱門話題，最新最快電視，軟體，遊戲，電影，動漫及日常生活及興趣交流等資訊。" w9 |, o) u; z6 T
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