The Olympic high street makeover: Just in time for the Games round the corner, shops get a new look that's more Notting Hill than EastEnders
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6 E9 r/ R( P: a. T5.39.217.76By Rosie Taylortvb now,tvbnow,bttvb) W* A4 m! E& n: x
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A few months ago it was just an anonymous street of tatty shop fronts – a mishmash of broken signs, tasteless logos, peeling paint and grubby brickwork.% I: s/ c& C$ L/ \. e
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But Leyton High Road, just round the corner from the Olympic Park, has undergone a remarkable transformation./ m9 v8 i) x- H8 }* g
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Instead of the broken windows and garish shopfronts is a parade more typical of Chelsea or Notting Hill than the East End of London.
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$ T* Z8 {/ t4 k( r' g3 Z ^* p( Z公仔箱論壇Tatty: This is what the shopfronts looked like before the makeover which was brought on by the upcoming Olympics tvb now,tvbnow,bttvb* H& S m9 T$ q A/ E
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Passers-by admire the shopfronts of Leyton High Road after the makeover which will be completed within the next few weeks Each shop, restaurant or cafe has been repainted using a sophisticated palette of deep reds, pastel greens, purples and browns.5.39.217.76& V% z8 S5 @( }* W+ V. ]
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Shop names in charmless neon or plastic have been replaced with hand-painted signs adorned with elegant calligraphy or old-fashioned metal lettering. 4 E( l. }$ U! P) E* b7 H8 V
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Even the local KFC has had its ugly plastic fascia replaced with a sophisticated dark red paint job, a smaller, subtler logo, and a smart new awning.
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( ~' L1 S& p% e3 ?9 P$ \5.39.217.76As part of the makeover, many businesses have had their frames, awnings, windows and doors replaced. tvb now,tvbnow,bttvb4 q3 b9 v. U3 o( E- I
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Most have also been fitted with internal shutters – sitting just within the windows rather than outside them – so the shopfronts can stay lit up at night.
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The refurbishment was carried out as part of a half-a-million-pound project to spruce up businesses in the Leyton area before the Olympics.
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It is being funded by a £475,000 grant from the Government’s Working Neighbourhoods Fund as well as money from Waltham Forest Council.5.39.217.76* T4 p- R+ Y& b9 J
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Grubby: Before the clean-up the street was lined with broken signs and dirty awnings - not the face of Britain officials would want to show the incoming touriststvb now,tvbnow,bttvb. T$ B! k8 e ^0 b7 `% _. I
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, K9 K# z* B( ]# N! ]$ N3 Htvb now,tvbnow,bttvbClean: The shop facades on Leyton High Road have been much improved, but it came at a price. The re-decoration of the street cost £475,000! r3 L6 E8 ], ?- o
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; B6 ]. C- z3 |9 q3 s公仔箱論壇A plastic sign advertises sale prices at the women's fashion shop and the KFC branch has a standard full-glass front
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. ]/ \9 v, e F0 \) e5.39.217.76No more plastic signs for the bridal shop, the pawnbrokers has been re-painted and and even the KFC is looking more high end than East End
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2 G$ T# [3 h+ H- P8 R/ CLast night shopkeepers expressed their delight with the results. Panayiota Philippou, who manages Princess evening wear and bridal boutique with daughter Theodoula, said: ‘The street is much nicer now.
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‘People can window shop and trade has picked up.
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‘Having the shutter inside means people can see in the window all the time, which is like a 24/7 advert for us.’ . Q, [1 U7 _. T: P& X! L' o. v2 t
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Shamima Bung, owner of Blackwell’s newsagents, was also pleased with the transformation.
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‘The area’s definitely gone up market. The high street looks a lot better...now it is a matter of keeping it this way.’
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But Mrs Bung said she had been reluctant to replace her shutters.
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‘The inside shutters look nice but I do go home worrying if I’ll still have a window in the morning,’ she admitted. ‘After all this is East London, not Kensington.’ tvb now,tvbnow,bttvb8 d4 t! Z; `. e
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A hair salon, Pizza Hut and Blackwell's news agents are not looking particularly inviting before the transformation
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Leyton High Road has been given a touch of Kensington with paint and new signs - even the bus stop commercial is more inviting than before1 R$ H. c; i) h7 k
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The project has been funded by Government¿s Working Neighbourhoods Fund and Waltham Forest Council. Here is a green grocers on a corner of the High Road before...5.39.217.76/ K# I6 t( c+ X$ I4 M5 e0 |0 u
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... and after it has been given an Olympic makeover with many shops now sporting internal shutters so the shopfronts can stay lit up at night+ Z( a% a5 B0 U/ O# q& Z' m
R* }1 d. I% n: ALeyton High Road will host the Olympic torch relay on July 21.
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, b$ m# l0 c" ATVBNOW 含有熱門話題，最新最快電視，軟體，遊戲，電影，動漫及日常生活及興趣交流等資訊。Chris Robbins, leader of Waltham Forest Council, said: ‘This stretch of Leyton is a gateway to the Games. It will be on display to the world in July and we want our streets, homes and businesses to do us proud. This was a fantastic opportunity to smarten up Leyton.’( x/ ~) p H# H
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And it is not just the shops which have had a makeover. 9 e% k; a% h) `, r9 k# \; p
( [8 d; `! v" l; Mtvb now,tvbnow,bttvbThe pavements have been cleaned, the street signs replaced with modern ones and the lamps given a contemporary update.
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The walls of the flats above the shops, which were a dirty brown, have been jet-washed back to their original sandy colour, with some painted in bright shades to complement the shopfronts below.
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/ S/ W ~! r7 T3 O E% m! m; N5.39.217.76Unsightly satellite dishes have been moved, and the mass of burglar alarms and CCTV cameras on the walls above each shop has been tidied up.
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1 H7 {: {, U1 i' {Gordon Bennett, of Bennett Developers, one of four contractors on the project said: ‘We have up to 22 men working ten hours a day, including weekends, to get the work finished in time. The whole street looks cleaner.’
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